January 21, 2025
Richmond, BC (PGA of BC) - The PGA of BC is thrilled to announce the full lineup and itinerary for the upcoming 2025 Education Seminar presented by Taylormade Golf Canada, taking place February 3-4 at Tsawwassen Springs Golf.
Monday, February 3, 2025
8:15am:
Breakfast
9:00am:
Annual General Meeting
Members are encouraged to arrive in time to attend the PGA of BC's Annual General Meeting, which will start at 9:00am. Presentation topics include an overview of recent operational changes, financial overview, an update from the National Office, and a preview of the association's upcoming strategic initiatives.
10:15am:
Opening Remarks
10:30am:
Alan Oishi, Business Strategist & Facilitator
"Understanding the Growth Journey"
12:00pm:
Lunch
1:00pm:
Cammi Granato, Canucks Assistant GM & Hockey Hall of Famer &
Ray Ferraro, Broadcaster and longtime NHLer;
Moderated by Dan Murphy, Broadcaster, Author & Podcast Host
"Beyond the Ice: Cammi Granato's and Ray Ferraro's Journeys in Sports Management & Media"
2:45pm:
Dr. Katie Lebel, Sports Business Professor, University of Guelph
"Driving Change: Inspiring the Next Generation of Women Golfers"
4:00pm:
Social Hour
A chance to share refreshments and network with fellow PGA of BC members, Sponsors, and other Industry Partners.
Tuesday, February 4, 2025
8:45am:
Breakfast
9:30am:
Dr. Tyler Standifird, Professor of Biomechanics, Utah Valley University
"Leveraging Ground Reaction Forces: Practical Tools for the Teaching Tee"
11:15am:
Angus Reid, Longtime BC Lions Offensive Lineman & Motivational Speaker
"What It Really Takes to Achieve Sustainable Success"
12:30pm:
Lunch
1:30pm:
Rick Fehr, Two-time PGA Tour winner & Golf Teacher
"Bad Instruction Ruined my Playing Career... And Made Me a Better Coach"
3:00pm:
Aileen McManamon, Founder & Managing Partner, 5T Sports Group
"Green is the New Black: Creating Win-Win, Sustainable Scenarios for the Golf Industry"
4:30pm:
Closing Remarks
4:45pm:
New Member Orientation
All members having joined the association in the past two years have been invited to an in-person session designed to answer some of the most common questions that new members have.
PGA of BC members can register for $169 plus GST, while non-members sponsored by an attending Class "A" Professional can register for $269 plus GST.
The deadline to register for the Education Seminar is January 27, 2025 at 4:00pm PT.
Please note that the Annual General Meeting has been moved to take place on the first day of the seminar before the start of the first presentation. All PGA of BC members are encouraged to attend. Non-member attendees are not permitted to attend the AGM.
The PGA of BC and Tsawwassen Springs Golf are pleased to offer complimentary gourmet breakfast, lunch and refreshment options. To view the full breakfast and lunch menus, please click here. Please reach out to the Office Team at info@pgabc.org for any specific allergy requests.
We are seeking two volunteers per day to assist with registration. If you are interested in volunteering, please reach out to info@pgabc.org.
The Association extends our gratitude to Taylormade Golf Canada for their continued support of the Education Seminar and of professional development in the golf industry.
2025 PGA of BC Education Seminar Speakers:
Alan Oishi
"Understanding the Growth Journey"
Since 2010, Alan Oishi has been providing strategic advisory services to purpose-led organizations across a diverse range of industries. He is also a highly regarded speaker with over 100 engagements. Alan empowers leaders and their teams to improve strategic decision making, strengthen alignment, and achieve sustainable growth. He provides support through strategy offsites, projects, learning programs, and key note presentations.
Prior to his transition to strategic advisory services, Alan spent 18 years at Colliers International, where he held leadership roles including serving as Executive Vice President, Global Chief Operating Officer, and Chief Executive, USA.
Cammi Granato and Ray Ferraro, moderated by Dan Murphy
"Beyond the Ice: Cammi Granato's and Ray Ferraro's Journeys in Sports Management & Media"
Cammi Granato is a hockey legend who serves as an Assistant General Manager for the Vancouver Canucks. Granato captained the U.S. Women's Hockey Team that won a gold medal at the 1998 Olympics. She is a member of the IIHF Hall of Fame, the US Hockey Hall of Fame and the Hockey Hall of Fame.
Ray Ferraro is a former NHL star who serves as a broadcaster for ESPN/ABC and CBC Sports/Sportsnet. Ferraro won the 1983 Memorial Cup with the Portland Winterhawks. Ferraro's prolific NHL career saw him score 898 points in 1,258 games across 18 seasons.
Dan Murphy is a sportscaster who hosts Vancouver Canucks broadcasts on Rogers Sportsnet, as well as Hockey Night in Canada. Murphy is the co-author of the novel Journeyman with Sean Pronger, and hosts the Don't Change Much Podcast.
Dr. Katie Lebel
"Driving Change: Inspiring the Next Generation of Women Golfers"
Dr. Katie Lebel is a Sports Business Professor at the Gordon S. Lang School of Business and Economics at the University of Guelph. Dr. Lebel's research examines the sport business landscape with a focus on gender equity, sport fandom, marketing, and communications. Her current work is exploring opportunities for innovative disruption in sport and the development of a new sport business model with projects related to next gen sport fans, women's sport fans, and sport retail.
Dr. Lebel is an affiliated scholar at the Tucker Center for Research on Girls & Women in Sport, she sits on the Scientific Committee for the National Network for Research on Gender Equity in Canadian Sport, and is a founding scholar of the The Collective at Wasserman.
Dr. Tyler Standifird
"Leveraging Ground Reaction Forces: Practical Tools for the Teaching Tee"
Dr. Tyler Standifird is a Professor of Biomechanics in the Exercise Science Department at Utah Valley University. His research centers around force and motion capture data of various sports, including golf. Dr. Standifird leads one of America's premier biomechanics golf labs. As a professor and researcher, he has collaborated with leading golf organizations to advance understanding of swing mechanics and player development.
Angus Reid
"What It Really Takes to Achieve Sustainable Success"
Angus Reid is a former CFL offensive lineman who played 14 seasons for the BC Lions. Reid played for the Simon Fraser University football team, but health issues related to Crohn's Disease paused his career. He revived his passion for football when he received an opportunity to play for the Hamburg Blue Devils in Germany, parlaying that opportunity into a path to the CFL. Reid won two Grey Cups during his time with the Lions. He now serves as a motivational speaker and high-energy storyteller.
Rick Fehr
"Bad Instruction Ruined My Playing Career... And Made Me a Better Coach"
Rick Fehr is a two-time PGA TOUR winner who draws from over 30 years of success as both a player and coach to provide results-driven performance coaching for his clients.
Recognized by Golf Digest as one of the Best Teachers in the state of Washington, Rick continues to pursue coaching expertise with the same passion and dedication once employed to become a multiple winner on the PGA TOUR. When Rick is not working with a client, he is likely off diving deeper into an exciting aspect of human performance in order to more effectively coach the players he works with.
As a former TOUR player, Rick knew that his playing experience alone would not be enough for him to become a highly effective coach. Therefore, he continues to learn from and collaborate with other top coaches, attend workshops and seminars, pursue expertise in a broad variety of subjects, and apply the principles to his holistic approach.
Aileen McManamon
"Green is the New Black: Creating Win-Win, Sustainable Scenarios for the Golf Industry"
Aileen McManamon is the Founder and Managing Partner of 5T Sports Group, a global sports management firm and certified B Corp. 5T focuses on futureproofing the sports industry by aligning team and league revenue models to the environmental, social and economic realities of today.
Aileen’s career began in the European auto industry with FIAT and Alfa Romeo, crafting marketing strategy and top-performing partnerships between Fortune 500 brands and sports properties and directing the firm’s national spend. Returning to North America after 5 years in Germany and focusing on the rapidly emerging tech sector, she guided international business strategy for clients in IT, wireless, enterprise software and clean tech.
Craving a return to sports, Aileen had her ‘cup of coffee’ running the Oakland A’s minor league affiliate team in Vancouver, followed by founding 5T Sports Group where she parlayed her brand marketing and technology expertise into working with the Olympic Games, FIFA Women’s World Cup, MLB, MLS, MiLB and the NFL, and brands such as Microsoft, EA Games, Hewlett-Packard and Mercedes-Benz. In addition to 5T, Aileen serves as the Board Chair of the Green Sports Alliance and on the boards of the Sports Ecology Group and Equal Play FC.